CASE STUDY: Pay U
PayU is the payments and fintech business of Prosus, a global consumer internet group and one of the largest technology investors in the world. Prosus has a primary listing on Euronext Amsterdam (AEX:PRX) and a secondary listing on the Johannesburg Stock Exchange (XJSE:PRX), and is majority owned by Naspers.
Challenges Faced by Them:
Social Media Was Lacking
Branding is not in the right direction
Graphics were not appealing
Social media growth was stuck
How We Helped Them Using:
Website Development
- Competitor research
- Analyzed the theme
- Choose the best colour code and type of graphics
Conclusion:
- Generated 200+ monthly leads through organic results
- Generated 250+ monthly leads through ads
- 450% ROI
- Organic reach is increased to 250%
